The opportunity:
At Objective Platform we offer a combination of software and consulting services to help advertisers optimise their marketing & media investments. As we are growing and expanding quickly, we are looking for an experienced Marketing Measurement Consultant to join our awesome team! You will take a leading role in delivering projects that apply our platform’s insights and tools to solve real-world marketing challenges. From supporting strategic budget allocation to guiding day-to-day channel decisions, you will work closely with our clients to ensure our models deliver real, measurable value:
- A leading role in applying our product at clients, including advanced dashboarding, custom insights, and media advice based on model outcomes
- A key part in the evolution of our platform — our consultants continuously test, challenge, and refine our tooling using real client cases
- A lot of flexibility
- A fast-growing company in a dynamic, future-focused field
- Regular team outings, sports, dinners, and trainings
About Objective Platform:
Objective Platform is Europe’s leading MMM SaaS platform, enabling companies to track and optimise their omnichannel media investments. By harnessing the full potential of available data sources, our marketing measurement models offer a holistic view across digital and traditional media without sacrificing granular information. As a result, advertisers gain strategic and tactical insights to support budget allocation across time periods, campaigns, and channels, leading to sales uplifts of up to 20%. Objective Platform also helps advertisers build resilience against data restrictions attributable to cookie and privacy regulations. With Objective Platform, customers like Deutsche Telekom Group, Vattenfall, and PostNL take full control of their media investments.
Our culture and values:
Our culture can be described as a social start-up, with the financial benefits of a scale-up. Open and transparent, we are a developing team and organisation who are open for feedback and are true team players. With EQ & IQ in balance, we put our egos aside, work hard and proactively help each other out. We’re passionate about working together to reach our set targets & KPIs, and we’re proud of the fact that we house more than 15 nationalities.
Our company values, which can be seen as our behavioural compass, support us in our daily interaction and decision making with our peers and customers. We are: #Innovative #Data Driven #Transparent #Ambitious #Collaborative
The role in a nutshell:
Responsibilities:
As a key member of our operations team, you will:
- Lead marketing measurement projects for top European advertisers, collaborating with marketing teams, media, and creative agencies to deliver actionable insights.
- Configure our hierarchical Bayesian Marketing Mix Modeling (MMM) solution, translating complex business questions into precise model decisions.
- Present key insights to clients through engaging sessions using our insights dashboards and Media Scenario Planner.
- Drive the effective integration of our tooling within client organizations, empowering data-driven marketing decisions from strategic budget planning to ongoing optimizations.
- Develop intelligent dashboards and activation tools that transform complex insights into easily accessible and actionable information.
- Partner with Account Directors to identify and expand opportunities for deeper platform adoption within our existing client base.
- Provide expert consulting support during the sales process as needed.
Requirements:
- Background in data science, analytics and/or marketing analytics
- 2+ years of experience in data science and/or consulting projects
- Experience in applying analytics or tech solutions to client business problems
- Strong communicator, with the ability to translate complex ideas into clear marketing implications
- Fluent in English (speaking Dutch is a plus)
- Team player with a proactive, hands-on attitude
- Experience with the Google stack (BigQuery, Colab, GMP) is a plus
What We Offer
- A competitive salary based on experience
- 25 holiday days per year plus Celebration Leave
- A generous personal development budget and training opportunities
- Health and wellness benefits, including discounted subscriptions to OneFit
- A positive, encouraging work environment with an open, flat culture
- An international, diverse team with 15+ nationalities
- Daily healthy lunch at the office for a small monthly contribution
- Regular social activities and an annual team trip
- The chance to make a significant impact in a fast-growing company
Why us?
- We are a young Amsterdam-based tech company with smart, educated people who have a passion for their field of expertise.
- We are output-driven, which creates freedom and responsibility.
- An opportunity to implement our cutting-edge solution used by industry-leading clients to optimise large marketing investments.
- A place within a team of young experts that learn from each other.
- The chance to work at a fast-growing company with a unique mix of local and international clients.
What we offer (Objective Perks):
- A competitive salary based on your experience and a commission based on sales performance.
- 25 holiday days per year (based on a full-time contract) as well as a day of Celebration Leave, which can be used to celebrate events not covered by the Dutch public holidays.
- A great pension plan with NN.
- A generous annual personal development budget and a training budget.
- A mobility allowance (if you live more than 10km away from the office).
- A health and wellness benefit in the form of company discounted subscriptions to OneFit.
- A positive, encouraging work environment with an open/flat culture.
- A team of smart, young, motivated and ambitious colleagues to work alongside you.
- An international environment, diverse with 15+ nationalities.
- A daily healthy lunch at the office for a small monthly contribution.
- A flexible approach to working facilitated through hybrid working.
- Regular social activities and an annual weekend trip (in the past we have gone skiing, sailing and surfing).
Ready to shape the future of data-driven marketing? Apply now and be part of our journey to bring objectivity to the marketing world!
We only accept applications that are sent through LinkedIn.
