Use the power of Next Gen MMM
to unlock your brand’s full potential.
Gain a panoramic view of your marketing performance across all channels and delve into their efficiency and cost-effectiveness– down to campaign level! Explore both short-term and long-term effects to gain insights into how your strategies influence your brand's future.
We provide a holistic view of your brand's impact by demonstrating its influence on baseline results. We also quantify the extent to which your brand drives the cost per order (CPO) in your performance media campaigns.
Our dashboards analyse media impact on your brand by channel, product, and campaign type, right down to individual campaigns. This enables you to evaluate the long-term sales impact of specific campaigns, empowering you to make informed planning decisions.
Examine how base conversions and branded search volume change over time.Uncover how specific brand performance metrics can influence your core results, whether immediate or with a delayed
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